Traction: How Any Startup Can Achieve Explosive Customer Growth
By Gabriel Weinberg
Why you should read it
Traction provides practical advice on how to achieve explosive customer growth for startups.
Summary
Traction is a guide for startup founders to test and measure which of the nineteen channels they can use to acquire customers. The book is filled with practical tips and case studies to help founders find the right channel for their business.
Target audience
Startup founders and entrepreneurs.
